Varun is a Product Management and AI leader, driving innovation and shaping the future of tech and digital platforms with strategic vision. In today's healthcare environment, personalized care ...

CHICAGO--(BUSINESS WIRE)--NielsenIQ (NIQ) today announced the launch of an integrated user experience for its Consumer Panel clients globally. This brings the Full View of Retail measurement and ...

NEW YORK--(BUSINESS WIRE)--For thousands of Shopify’s biggest brands such as Allbirds, Figs, and Skims, EnquireLabs post-purchase surveys have been informing the “why” behind consumer behavior. Today, ...

It's the worst-kept secret in business. Despite countless tools, channels to reach consumers, and stunning AI advancements, brands still struggle with the basics: understanding true consumer ...

While direct-to-consumer (DTC) is no longer seen as the marketing panacea it once was — especially during the peak pandemic period — the sales channel can still be useful to CPG marketers as part of ...

Our platform derives billions of cultural trend signals to support major customers like Nestlé, Kraft Heinz, and Walmart in understanding ‘what’s next’ for new products, innovation, and content.” — ...

As artificial intelligence adoption accelerates, so do concerns around effective data governance — and nowhere is that truer ...

Toronto-based tech company and cannabis review site Lift & Co. LIFT LFCOF launched a new consumer data platform in Canada this week. Dubbed Cohesion, the platform was designed for marketers, seeking ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As part of my series on how businesses—specifically, the financial services industry—can ...