Facebook’s Dynamic Ads – a format the social network introduced last year – is available as of Tuesday on both Instagram and the Facebook Audience Network. (More on the Facebook blog.) Basically, ...
In another move to beef up its retargeting offerings–and take on retargeting platforms like Adroll, Retargeter and Mediaforge–Google is rolling out dynamic retargeting to all AdWords retail customers ...
Automotive marketers are rolling out dynamic remarketing campaigns on search and display this year for the first time! This is big. Until May, automotive marketers haven’t been able to create dynamic ...
The goal of the study was to measure certain key performance indicators on standard retargeting campaigns and on video retargeting campaigns over the course of one year. The results were based on ...
Andreas Schwibbe is the CEO of adnologies, a Hamburg-based ad technology company. Schwibbe recently spoke to ExchangeWire recently about the company's dynamic retargeting and data exchange solution.
Criteo announced the launch of Criteo Dynamic Mail on Thursday, a predictive email marketing solution that delivers product recommendations based on a customer's previous browsing behavior and ...
Smile Group’s ad network Tyroo announced today the launch of dynamic retargeting capabilities to Indian advertisers. Dynamic retargeting enables the network to personalise offers to consumers at scale ...