The pandemic has put a renewed focus on local markets. Here is how organizations can adapt their tactics to thrive in this period of localization. Multinational companies have capitalized on the ...

In 2023, the U.S. experienced a trade deficit of $773 billion, with China as its largest trade creditor. The U.S. trade deficit has steadily grown since 2009, regardless of which party held the ...

In today's interconnected world, going global is increasingly key for growth. But those CMOs who simply translate their website or marketing materials aren’t doing enough to engage new, overseas ...

Expanding into global markets requires more than translation. Localization ensures content resonates with diverse cultures and user expectations. By tailoring language, tone, and context, businesses ...

The economic localization movement is growing, with adherents advocating "buy local" as the answer to our myriad problems. Author Helena Norberg-Hodge begins her TEDx talk, The Economics of Happiness, ...

There has been an increased reversal toward reshoring—bringing back more control to parts manufacturing, assembly, and distribution with local geographic areas closer to the corporation’s home ...

Just 20 years ago, we could hardly imagine an AIDS-free generation. And the idea that poor countries would no longer rely on foreign aid to care for their people was inconceivable. But today, I ...

Salvador Ordorica is the CEO of The Spanish Group LLC, a first-class international translation service that translates over 90 languages. Coming out of this past year's chaos, many businesses are now ...

In 2023, the U.S. experienced a trade deficit of $773 billion, with China as its largest trade creditor. The U.S. trade deficit has steadily grown since 2009, regardless of which party held the ...

The economic localization movement is growing, with adherents advocating "buy local" as the answer to our myriad problems. Author Helena Norberg-Hodge begins her TEDx talk, The Economics of Happiness, ...