The Drum

Go Compare brand boss calls comparisons ads ‘shouty’ as he tones down Gio

The price comparison category is a loud one, filled with Italian opera singers, oligarch meerkats, wombats and talking bulldogs. But now, Go Compare wants to switch tactics and let its credentials ...
Irish Sun

Who is the Go Compare opera singer Wynne Evans and when did he leave Strictly Come Dancing?

OPERA singer Wynne Evans is renowned for his famous Go Compare alter-ego, Gio Compario. However, he won over a whole new army of fans when he took part in Strictly Come Dancing in 2024. Wynne Evans is ...
The Financial Times

City Bulletin: Publisher Future agrees to buy Go Compare owner for £550m

Go Compare and Practical Caravan will soon be under the same ownership. Magazine publisher Future said it has agreed a £550m deal to buy financial services price comparison site owner GoCo, whose ...
Metro

Go Compare opera singer reveals bonkers connection to Gary Lineker

Wynne Evans revealed his famous connection to Gary Lineker ahead of his deal with Go Compare (Picture: rex) Wynne Evans, a 51-year-old Welsh opera singer, rose to fame playing the twirly moustached ...
Irish Sun

Tormented Strictly star Wynne Evans was voted ‘C-bomb of year’ over infamous ad… which fans even sang at gran’s funeral

HAVING shot to fame thanks to his annoying TV adverts, Wynne Evans could very well be one of Stricly’s most unlikely stars. But the operatically talented Go Compare Man, 52, will earn a legion of fans ...
Daily Mail

Go Compare advert singer Wynne Evans reveals strangest request from member of public since rising to fame

Go Compare advert star wynne evans has revealed the strangest request he's had from a member of the public since rising to fame in 2009. The opera singer, 51, took on the role of the tuxedoed Gio ...
The Northern Echo

Go Compare Man 'destroys' Newcastle on ITV's Saturday Night Takeaway

This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...
The Daily Telegraph

‘Rugby brings people together – it’s the perfect fit for us’

Go.Compare’s co-founder and CEO, Lee Griffin, explains why the company is so proud to sponsor the Welsh Rugby Union When two of the best-known brands in Welsh sport and business combine, the outcome ...
Warc

Go.Compare: The Gio Compario story – bringing a powerful distinctive asset back from the brink

In a category driven by top-of-mind awareness, Gio Compario has been an extremely valuable distinctive asset for Go.Compare for many years. So exceptional is his distinctiveness, that he has ...
ITV

Go Compare advert draws complaints over 'insensitive' car crash scene

Insurance search engine Go Compare is facing criticism and a series of complaints over its latest advert, which features a car crashing into a tree. The firm, known for its commercials featuring a ...
The Drum

Go Compare brand boss calls comparisons ads ‘shouty’ as he tones down Gio

Last month, Go Compare overhauled its brand identity, advertising and, most importantly, Gio Compario, its mascot of 15 years. Marketing director Paul Rogers tells The Drum that it wanted to distance ...
The Sun

Tormented Strictly star Wynne Evans was voted ‘C-bomb of year’ over infamous ad… which fans even sang at gran’s funeral

The opera singer revealed fans have written smutty messages to him with one surprising 'kinky' request HAVING shot to fame thanks to his annoying TV adverts, Wynne Evans could very well be one of ...