Digital media is undergoing rapid evolution. However, from CTV adoption to industry protocols around user privacy, growth and innovation tend to focus first on advertiser challenges, writes Andrew ...

Olga Zharuk explains why a lack of control and transparency - not just optimisation - is the main issue facing mobile game ...

Content Ignite, the publisher-first advertising technology and monetisation platform, has today (April 3rd, 2024) announced the launch of Fusion Ad Stacks, a groundbreaking new feature of its Fusion ...

The track record of publishers branching out into ad tech is mixed. Future believes its new monetization offering can succeed where other publishers have struggled with selling ad tech and consulting ...

Modernizing the technology stack to meet the needs of today’s fast-paced business environment is becoming imperative. Legacy and outdated technologies are hampering flexibility and are becoming more ...

When a company is building a new tech stack for customer use, striving for the best customer experience is an obvious goal. However, in reality, nearly all the technology developed or used by a ...