Since picking up his first set of MicroMachine toy cars as a toddler, Chris knew he had a passion for automobiles embedded in his soul. It wasn't until he started flipping through car magazines a ...

West Coast Customs has built quite the reputation for wild modified cars. This was cemented with their involvement on the MTV series Pimp My Ride. While the show has been off the air for years, the ...

Mark Zuckerberg had his Porsche Cayenne turned into a one-of-a-kind family minivan. Ryan Friedlinghaus, CEO of West Coast Customs and "Pimp My Ride" alum, was behind the custom build. "That Porsche ...

A lot’s been said among car enthusiasts over whether the Urus SUV is a legitimate Lamborghini or not—the Audi Q8 switchgear, powertrain, and underpinnings do it absolutely no favors—but step outside ...

Häagen-Dazs is doubling down on their Super Bowl campaign by unveiling a 1963 Cadillac Series 62 Convertible. However, this isn’t your run-of-the-mill drop top as it has been transformed into the ...

In a “sweet” collaboration that blended luxury automobiles with frozen treats, West Coast Customs (WCC), the renowned ...

For years, the auto enthusiast community was split on West Coast Customs builds, which were described either as the hottest thing since sliced bread or unmitigated crap, depending on who you asked.

Famous tuning company West Coast Customs recently presented some very questionable projects. However, that's not the case when it comes to one of their latest builds, which is not bad at all, ...

What’s happening with the tech billionaires? If you’d said 10 years ago that Elon Musk would become the real-life Justin Hammer and Facebook CEO Mark Zuckerberg would turn into a fun car nerd, people ...

The LA-based crew at West Coast Customs and the tie-wearing computer techs at Best Buy’s Geek Squad might not have much in common, but the two companies will now be forever linked thanks to a ...