Pending regulatory approval, in 2022 the merger of Discovery and Warner Media is expected to happen. (Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images) In 2022 the ad ...
The company now predicts a 22.5 percent jump this year, after a COVID hit in 2020, and 9.7 percent next year. By Georg Szalai Global Business Editor Global advertising in 2021 and 2022 will end up ...
Almost 75% of brands have been advertising on mobile game apps for more than a year, leading to a two-fold increase in gaming ad spends since the pandemic, as per InMobid’s report. InMobi, the ...
Digital had 47% of the total ad spend while the online video ad spend increased to $28.2 billion according to MediaRadar When you purchase through links on our site, we may earn an affiliate ...
Magna reduces its ad spending growth expectation from 12.6 percent to 11.5 percent "due to the economic and geopolitical uncertainty," but still expects ad revenue to pass the $300 billion milestone ...
TORONTO, ON / ACCESSWIRE / March 22, 2023 / Adcore Inc. (the "Company" or "Adcore") (TSX:ADCO)(OTCQX:ADCOF)(FSE:ADQ)(TSX:ADCO-WT), a leading e-commerce advertising management and automation platform ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Everything is now built for speed. In 2022, brands wanted to accelerate their efforts, ...
The advertising industry’s trade body has predicted strong advertising growth of 5.2% in its forecast for 2022 – albeit slightly lower than the 6.2% in its previous quarterly report. The Institute of ...
Opinions expressed by Entrepreneur contributors are their own. As lens-tech solutions, cloud computing and mobile connectivity infrastructure gradually evolve, the accessibility of VR and AR ...
Advertisers are already starting to look at the environmental impact of their ads. Understanding the emissions of digital advertising is complicated; there are many hidden layers to take into account.
The year 2021 witnessed a drastic increase in programmatic ad spends as the industry continued to grow worldwide. According to a study, programmatic buying reached almost $455 billion in ad spend in ...