Whether you’re a seasoned sales professional or a new entrepreneur, you must be prepared to make cold calls—unsolicited pitches for your products or services directed at potential customers. The ...
For many professionals, cold-calling is a tall hurdle. They dread having to make the calls, worried they'll be rejected or forget what they need to say. They know the person on the other end isn't ...
Opinions expressed by Entrepreneur contributors are their own. Let’s face it: Most of us don’t enjoy receiving an unexpected phone call or email from someone trying to sell us something. If you’rean ...
Cold-calling has been getting less effective for years. Back in the day, decision makers either answered their own phones (usually off-hours) or had admins screening their calls. And any salesperson ...
Today many wealth management firms have ended the practice of using unsolicited outbound calls to find new customers, or cold calling. Not so C. James Taylor, who manages a team of 18 people and more ...
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