Some advertisers are noticing oddly cropped product images in Google Shopping ads — and it turns out Google Merchant Center’s “Smart Cropping” feature is behind it. Why we care. Smart Cropping, ...
Google’s new wave of AI-powered ad innovations is already rewiring the ecommerce landscape, putting Shopping ads at the center of the action. At Google Marketing Live 2025, the company unveiled a ...
Google has updated one of its help documents to specifically say that ad scheduling isn't compatible campaigns that use Smart Bidding. The previous version of that page said, "Ad scheduling is not ...
Are you controlling your paid search campaigns, or are they controlling you? If you can’t confidently articulate your smart bidding strategies, you lose conversions and credibility. True mastery isn’t ...
PPC bidding just got a lot more interesting. Just announced at Google Marketing Live, Google is launching Smart Bidding Exploration, a new opt-in feature designed to help advertisers capture more ...
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I will start off by saying, I am super confused by this Google Ads email but it says Google is "Improving offline conversion quality in Smart and PMax Campaigns with Store Goals." Starting on February ...
In recent months, Google has promised to inject generative AI into the online shopping experience, and now it’s following through. The previously announced shopping features of AI Mode search are ...