Podcasts have taken the world by storm. These episodic audio projects are highly effective ways to get your ideas out into the world—and great ones can even become films, TV shows, or books. But with ...

If writing isn’t your forte, good news: Content marketing isn’t limited to written formats. Any type of content that your audience can consume, learn from, and enjoy is fair game. And that includes ...

be explanatory be search-friendly be succinct. Here's a three sentence template for writing your podcast show description that will achieve each of these objectives. Sentence One: Start with a ...

If you want to start a podcast and think you have what it takes to make it successful, then let me start by saying, congratulations! Having that spark of an idea is the first step in what can become a ...

Despite the ever-growing popularity of podcasts, they have never been my personal media of choice. The main reasoning was because of how intimidating the selection of shows was — most of the time, I ...

If you’re an attorney or legal marketer who has recently launched a legal podcast, you’ve either discovered or been coached to accept a stark reality: the millions of subscribers never came. But that ...

Fatima Zaidi is the Founder & CEO of Quill Inc., an award-winning production agency, and CoHost, a podcast growth and analytics tool. The podcasting industry has grown exponentially over the past ...

Heritage President Kay Coles James joins Carly Fiorina's "By Example" podcast to discuss the importance of collaborative leadership, diverse teams, and being willing to compromise on strategy but not ...

YouTube creators are using podcasts to reinvent their images and reach new audiences. Video podcasts now resemble talk shows, and can help creators build new communities. These creators are monetizing ...

Podcasts are a channel that’s growing rapidly, with new shows launching every week (mine included!) and global listener figures set to exceed 600 million by next year. But although many B2B brands ...

If you’re an avid podcast listener, you’ve likely encountered advertisements for brands you hadn’t heard of before but now know well. Blue Apron, Squarespace, Casper, Audible and dozens of other ...