With more than 1,000 hip-hop shoutouts to Froot Loops over the years, the collaboration highlights the cereal’s surprising ...

Philadelphia 76ers rookie guard VJ Edgecombe is set to miss his first game of the season, against the Miami Heat, due to a knee injury. Edgecombe had appeared on the 76ers’ injury report earlier this ...

As VJ Edgecombe prepared to leave the 76ers’ locker room Sunday, following the team’s second set of back-to-back games in less than a week, veteran teammate Andre Drummond noticed the rookie looked ...

The Philadelphia 76ers have surprisingly been among the top teams in the Eastern Conference with a record of 7-4 with just about one month into the regular season. A big reason for the 76ers’ solid ...

PHILADELPHIA -- It has been a tough stretch for Philadelphia 76ers rookie VJ Edgecombe as the No. 3 overall pick continues to figure out how to handle the NBA schedule. Over his previous four games, ...

The cereal brand’s new campaign turns decades of rap shout outs into a full blown creative movement with jewelry collabs, street art and a reminder that sometimes culture finds you first. For years, ...

PHILADELPHIA -- As Philadelphia 76ers rookie VJ Edgecombe continues to go through the rigors of the NBA schedule, he is quickly learning about shooting slumps, how teams game plan for him, and seeing ...

This year's rookie class is shaping up to be a talented one, full of potential stars and good depth. It's a stark contrast to last year, where the future All-Stars are still somewhat of a mystery.