Performance DSP brings targeting, activation, optimization and measurement into one workflow for health and pharmaceutical advertisers Expanded integration with PurpleLab® adds real-world health ...

Amid another turbulent year for the ad industry, plenty of engaging and compelling work was made. Here’s our ten favourite campaigns of the year ...

Pinterest, Inc. (NYSE: PINS), a leading AI-powered visual search and discovery platform, today announced it has entered into ...

There was a time when advertising was a megaphone: brands spoke, and the public listened. Today, stories make the difference. The most beloved brands don’t just sell products—they share emotions, ...

One of Saudi Arabia’s best-known creative agencies, Habbar, is getting into cinema. The Riyadh-based company has launched a new initiative bannered Habbar Film Marketing, aimed at connecting both ...

UK doctors warn that heavy energy drink consumption may increase stroke and cardiovascular disease risk, following a BMJ case ...

LONDON, UK - Louis Lawrence is fond of saying that scaling sales is more mathematics than magic. The founder of LeadTap(R), a UK-based lead-generation company, has spent the past five years proving ...

After soaring for nearly two years, cocoa prices dropped sharply in 2025. However, chocolate, in demand ahead of the festive holiday season, has seen prices rise. AFP examines the reasons for the ...

Mike Shaw, Director, EMEA Ad Sales at Roku, and Richard Halton, Managing Director at Roku UK, have shared their TV advertising industry predictions for 2026.

AI is not just changing how consumers search, but also influencing how and where they shop, which raises questions about data ...

The European Union has fined Elon Musk's X €120 million for deceptive blue checks and transparency failures. The platform has 60 days to fix its verification system under the Digital Services Act.

In many countries, financial knowledge is poor and savings are held in low-return products, slowing the continent’s economy ...